Each bend in those lovely curls represents a weak point where the hair can break off.
Hair in individuals of African descent is different than all other hair types. Why? Because our hair strands are basically varying degrees of tight curls. These strands zig, zag, loop, spiral and can even defy gravity by growing upward. Hence, the Afro! Unfortunately, all these curls and curves make our hair much more fragile than wavy or straight hair. Because each bend in those lovely curls represents a weak point where the hair can break off.
Every hair follicle residing in the scalp, releases sebum. Sebum is a natural mixture of keratin, water, and protein. It is the perfect hair moisturizer. This mixture travels from the follicle, along the hair shaft, and then is absorbed into the cuticle. This journey is easy enough for straight hair that lies flat and hangs down. But, for Black hair with its bends, loops, zigs, zags and curls, the journey is much more difficult. The sebum has trouble reaching all those twist and turns. And just think how hard it is to coat all those gravity defying strands that grow straight up. In other words, the struggle is real and our hair needs an assist.
African descent hair grows at the same rate as all other hair. It just tends to be shorter because it's more prone to breakage. Simply put, Black hair needs more TLC and time to thrive.
Our products are created specifically for Black women to immediately stop hair breakage. It doesn't matter if your hair is natural, relaxed, in braids, filled out with a weave or under a wig. When breakage is stopped, your hair becomes healthier and easier to style.
The core product, BBD Stretch Growth Creme, provides hair with a healthy balance of moisture and protein. Stretch is not a conditioner. Conditioners coat the hair and create build-up on the hair shaft. This prevents vital moisture from being readily absorbed. BBD Stretch Growth Creme is a water based, water soluble, heat activated, moisturizing leave-in hair reconstructor. It contains 22 amino acids and a catalyst that opens the hair cuticle so maximum amounts of protein and moisture are deposited onto the hair shaft. This action allows your hair to have body, bounce, shine and access to the versatility of styles that only Black women can wear.
Buy BBD Stretch now and immediately stop your hair from breaking.
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